The Prosecco Road: Driving the Strada del Prosecco
The Prosecco Road (Strada del Prosecco) links Conegliano and Valdobbiadene through the DOCG hills. The Consorzio's itinerary stops at Conegliano, San Pietro di Feletto, Refrontolo, Solighetto, Farra di Soligo, Col San Martino, Cartizze and Valdobbiadene. By car the end-to-end drive takes about 45 minutes; with tastings and stops, it's a full day.
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What the Prosecco Road is
The Strada del Prosecco is a wine route through the Conegliano Valdobbiadene hills. It started in 1966 as the Strada del Vino Bianco, Italy’s first wine road. Since 2003 it has been run by the Strada del Prosecco e Vini dei Colli Conegliano Valdobbiadene, an association of wineries, restaurants and other businesses (official site).
It isn’t one road with one number. It’s a route along small roads between the two towns, with side circuits.
The route, east to west
The Consorzio’s Prosecco Road itinerary runs through these stops:
- Conegliano: the castle, the old town and the School of Winemaking (1876).
- San Pietro di Feletto.
- Refrontolo: detour to the Molinetto della Croda, a 17th-century water mill.
- Solighetto, a village of Pieve di Soligo.
- Farra di Soligo.
- Col San Martino: the church of San Vigilio sits on the ridge above the village.
- Cartizze: the steep 107-hectare hill of Superiore di Cartizze.
- Valdobbiadene: the western end, with the Strada’s office at Villa dei Cedri.
The direct drive from Conegliano to Valdobbiadene is 33 km and about 44 minutes (Google Maps, 23 September 2026). With two or three tastings, lunch and a stop at the mill, plan a full day.
Worth a detour
- Follina: a Cistercian abbey with a cloister dated 1268, north of the main route.
- Rolle (Cison di Valmarino): a tiny hamlet among vineyards that the poet Andrea Zanzotto called a “postcard sent by the gods”. It’s on the list of places protected by FAI, Italy’s national trust (Visit Prosecco Hills).
Tastings along the road
Book ahead. The Strada’s winery-visit programme, Visit Cantina, says booking directly with the winery is required. In 2026 it listed 67 wineries in 13 communes (Città del Vino).
If you’re driving, only the passengers taste. That’s why a tour or a booked driver makes sense: see getting there from Venice.
On foot and by bike
- Anello del Prosecco: a signed loop of about 10 km around the Cartizze hill, for walkers and mountain bikes. The Consorzio recommends March to October (route).
- Cammino delle Colline del Prosecco: 51 km from Vidor to Vittorio Veneto, in 4 stages, with 2,265 m of total climb. It’s waymarked in yellow and red, and a GPX track is available (official page).
- E-bike and Vespa tours: the hills are steep, so an e-bike or scooter with a guide covers more ground. Options are below.
E-bike, Vespa and other ways to ride
Valdobbiadene: Guided E-Bike Tour in Prosecco Hills
Guided small-group e-bike ride with a local guide; e-bike and helmet included, food and drinks not included.
From €118on GetYourGuide →
Valdobbiadene: self-guided e-bike tour in the Prosecco Hills
Self-guided e-bike tour with top-range e-bike, sat-nav and .gpx route plus assistance; food and drinks not included.
From €59on GetYourGuide →
Guided Prosecco Tasting & Easy E-Bike Ride
Guided cellar visit and tasting of 3 premium Prosecco with local food at Casa Brunoro, plus an unguided e-bike ride on a pre-planned scenic route.
From €78on GetYourGuide →
Valdobbiadene: Prosecco Hills Horseback Riding Tour
Guided horseback ride through the Prosecco Hills with equestrian equipment, with views of the hamlet of Rolle.
From €58on GetYourGuide →
Prosecco Hills Vespa & Picnic Experience in Veneto
Vespa rental with a personalized vineyard route map, then a private vineyard picnic with local products and 1 bottle of Prosecco Superiore DOCG per 2 people; no guide.
From €125on GetYourGuide →
Prosecco Hills: Guided Tour on a UNESCO Vespa
Guided Vespa ride through the Prosecco Hills with helmets, briefings and a Prosecco tasting; lunch not included (can be paid on site).
From €200on GetYourGuide →
Prices and ratings as shown on GetYourGuide on 23 September 2026; they change, so check the live page. We earn a commission if you book through these links, at no extra cost to you. How this works.
Frequently asked questions
How long is the Prosecco Road?
Sources disagree because they measure different routes. The Strada del Prosecco association says its main route is about 90 km, with three themed circuits. The Consorzio's own Prosecco Road itinerary is about 50 km. The direct drive from Conegliano to Valdobbiadene is 33 km, about 44 minutes.
When was the Prosecco Road created?
The road dates from 1966, when the Strada del Vino Bianco became Italy's first wine road. The current association, the Strada del Prosecco e Vini dei Colli Conegliano Valdobbiadene, was set up in 2003 as its successor (Consorzio).
Can you walk or cycle the Prosecco Road?
Parts of it. The Consorzio's 10 km 'Anello del Prosecco' loop around Cartizze is signed for walkers and mountain bikes. For longer distances, a guided e-bike tour helps, because the hills are steep. Hikers can follow the Cammino delle Colline del Prosecco: 51 km in 4 stages from Vidor to Vittorio Veneto.
Is there a tourist office for the Prosecco Road?
The Strada del Prosecco office is at Villa dei Cedri, Via Piva 89, Valdobbiadene, tel. +39 0423 974019. It's open Monday to Friday, 9:00–12:30 and 15:00–18:00 (official site, checked 23 September 2026).